MailList Controller Features

Send personalized email messages and manage multiple mailing lists.


Pre-Sale and License Questions:

  • What's the difference between free, light, professional and extreme version?
    The free version supports 1 list with max. 50 contacts, light version 1 list with max. 500 contacts, professional version 10 lists with max. 10000 contacts per list and the extreme version supports unlimited lists with unlimited contacts. All other features are the same. See also: Version comparison

  • How long can I use the software?
    You can use the software as long as you want.

  • What means "Free Updates for 12 Months"?
    The license includes free updates for 12 months. There is no obligation to purchase an update after the free update period has expired. You can use the purchased version (or the updates included in the 12 months free update period) as long as you want.

  • Are there any monthly fees?
    No, it's a one-time payment.

  • Is the database hosted by Arclab Software?
    No, the database is stored on your computer. We have no access to your contacts.

  • How many mailings can I send?
    As much as you want - there is no limit on the number of mailings sent using the program.

  • Do you have a demo version?
    The free version equals the demo version. You can use or test it as long as you want. There is no registration required to use the free version.


Newsletters and Email Campaigns:

  • Send Newsletter Messages and Email Campaigns
    Send out personalized newsletters and bulk email messages to your mailing lists. MailList Controller makes sending an email to your list as easy as sending a regular email message. MailList Controller sends one individual message for each recipient, just like you would send a single email message to each subscriber by hand.

  • Fast SMTP Bulk Mailer Software Engine for Email Marketing
    The SMTP bulk mailer engine can send out a high volume of email messages to your contacts. All you need to use our email marketing software is an email account and a Windows PC, notebook or server.

  • Works with any Mail Account SMTP/ESMTP
    Our software can be used together with the mail server of your mail provider or your company (including MS Exchange).

  • Support for SSL and StartTLS - Secure Socket Layer
    MaiList Controller supports explicit and implicit secure socket layer (SSL) connections to ensure that the program will work together with most mail servers, providers and popular mail services.

  • Partial and delayed Send Mode for limited Mail Accounts
    MailList Controller is a fast bulk mailer, but will not overload your mail server. It includes different options, which can be used to throttle down and slow down the mailing. This feature is essential, since most have limited the number of outgoing messages.

  • Personalization (Mail Merge)
    The personalization (mail merge) feature allows to send personalized messages to large groups. The bulk mailer software sends one separate email message to each recipient, which ensures privacy of the members. This means each message has only one recipient.

  • Pick-up Folder Mode for Direct Mailing using your Mail Server
    The option "Mail Server Pickup Folder" can be used if you are running a local mail server, which has a pickup directory. In this mode, the program does not send using SMTP. It creates an .eml file in the pick-up folder for each message. The mail server picks up the .eml file and sends it.


Message Creation:

  • Built-in WYSIWYG HTML Editor with Preview and Test Mode
    MailList Controller has a  built-in WYSIWYG rich-text (HTML) editor which supports HTML, plain text and file attachments. The "Test Email" function allows you to send a singe test message to yourself.

  • Supports up to 15 custom Fields for Personalization
    The custom fields could be used for email marketing, personalization or for data-gathering through a web form. Each contact list has different custom fields - each list has its own database table.

  • Send Text, HTML and Multipart Emails
    with File Attachments in MIME Format for high compatibility. The program adds an alternate text part when sending a newsletter in HTML format, so that the message is also viewable on text-only mail clients.

  • Add Graphics and Attachments to Newsletter Messages
    MailList Controller allows you to add inline images (attached images), linked images (images on your web server) and file attachments.

  • Email Newsletter Templates in HTML Format
    MailList Controller includes some free and ready-to-use HTML email newsletter templates. The newsletter templates and layouts are in compatible HTML format - mostly built on tables - and can be edited using the internal editor on an xternal HTML editor. Its also possible to import custom and third-party newsletter templates in HTML format. The option "Source Mode" disables the internal editor, so that external or third-party newsletter templates can be used without any modifications by the programs internal WYSIWYG HTML editor.

  • Support for external Users
    Authorized users can send a message to the list from any location. This function is user and password protected to protect the list from spammers and unauthorized users. It enables external users to send an email to the list from any mail program or web mail client.

  • Direct support for external HTML Editors
    Click on a button to open the newsletter message in an external editor, edit the message in the external editor, save it and click on "Update".

  • Import HTML Files from an external HTML Editor
    You can import designed html pages and custom templates in HTML format into the program. The "Source Mode" feature allows you to disable the WYSIWYG editor, so that the original HTML code will not be modified by the internal editor.

  • Supports international Charsets
    The program sends all messages in utf-8 format, which includes all available charsets and languages.


Contact List Management:

  • Private and Secure: Database stored on your Computer
    The email addresses (contacts) are stored private and secure on your own computer and not somewhere on the internet.  MailList Controller is a software product for PC - not a hosted online service.

  • No duplicate Email Addresses
    The internal database uses the email address as primary key, which eliminates duplicate email addresses within a single list automatically.

  • Import Members from MS Excel, MS Access, Text (csv) or ODBC
    MailList Controller can import MS Access, MS Excel and Plain Text (.csv) format files directly - other formats are supported through ODBC (e.g. MS SQL or MySQL).

  • Linked List (List linked to an external Data Source)
    Our bulk mailer MailList Controller supports 2 different list types: mailing lists and linked lists. A linked list does not have the members in an internal database. It queries the members from an external database file, e.g. MS Access, MS Excel or ODBC (SQL) source. This allows to connect MailList Controller to an existing customer database or contact database.

  • Filters and Subsets (Queries) for partial Mailing and Segmentation
    This unique feature allows to split a mailing list in different subsets. The included query maker can be used on mailing lists and experts can use a SQL-like where-clause for complex queries on linked lists.

  • Track Click-through Statistics e.g. using Google Analytics
    Track click-through Statistics e.g. using Google Analytics to see the results of your email marketing campaign. All you need to do is to add a tagged link to your newsletter message.


Mailing List Synchronization:

  • Process Subscribe and Remove Requests via Email or through a Web Form
    The automated processing of user subscribe/remove requests is email based. This means a user can send message with e.g. "Remove" to the lists email address, or you use a web form for this purpose (which is recommended).

  • Single and Double Opt-in Newsletter Subscriptions
    Single Opt-in requires someone to fill out a web form or send a subscription request before he or she is added to the list.  Double Opt-in requires two steps before the person is added to the list: the first subscribe request (e.g. filling out a web form) and a confirmation email.

  • HTML Form Tool for Newsletter Subscription and Removal
    Adding a web form could not be easier The program contains a built-in tool, which will build the HTML web form and the php-script for you. The form is based on HTML and php, which ensures that the form will work on most servers without any problems.

  • Customizable Returned Mail (Bounce) Detection
    MailList Controller can automatically detect returned emails and remove or mark the email address which is not (or no longer) valid. The detection is based on multiple filters and keywords, which could be customized for optimization.

  • Subscribe Archive - Save Subscribe Email Source
    The software  has a feature called "Subscribe Message Archive", which could be used to store a copy of the incoming subscribe message in .eml (Source) format to "proof" that the member has subscribed to the list.


Software for your PC:

  • No Subscription and no Recurring Fees
    The license (one-time payment) includes free updates for 12 months. Updates are optional, you can still use the purchased version or the last free update after the free update period. The license for the purchased version never expires.

  • Free Version available
    You can download and test MailList Controller right away using our free version.
    The free version can be used by commercial or private user.
    There is no registration required to use the free (test) version.

  • Grows with your Business
    The software is available in 4 different versions: free, light, professional and eXtreme.
    See also: Version Comparison

  • Works on a MS Windows PC or Server
    MailList Controller does not have high requirements - it runs on a MS Windows based personal computer, notebook or server.

  • Newsletter Software runs as Service on your PC or Server
    You can decide if the mail service should run all the time, even without an user being logged in, or if it should start together with the management application like any other program.