Homepage | Features | Download | Order and Upgrade | Screenshots | Version Comparison | Updates | User Manual | F.A.Q. | Tips and Tricks | Newsletter Templates A Word on Click-Through and Open-Rates You can gather Click-Through statistics using your webserver and your webstatistic software, e.g. Google Analytics. Click here for information about tracking using Google Analytics. or (not using Google Analytics): Create a webpage as link-target on your webserver, which is not linked from any other source. Include the link to this page in your newsletter and you can gather statistic information, like e.g. geo-location, number of unique users, ... but you cannot say who has clicked on it. The privacy of your members is not at risk. "Open-Rates" measures how often someone has "opened" the message - (clicked on the message to open it). Most todays mailclients show the message content on the right-side of the application window, so its most unlikely that someone will really click on it - to open the message. Today "Open-rates" means the message was displayed in the mailclient, which does not mean much, the message will be displayed even if someone just selects a message to delete it or mark it as spam. Another problem is, that "Open-Rates" are typically based on external images, which contain a "secret" tracking code (web-bug). This information is completely inaccurate, because most todays mailclients like e.g. MS Outlook, MS Windows Mail or Thunderbird are blocking all external images for privacy reasons by default. The tracking code will be downloaded by the mailclient only if the recipient has changed the privacy settings or has  authorized the sender. If you want to measure the success of your email campaign, then you should use use the "Click-through" statistics instead, which will give you detailed information on how many recipients have clicked on a link in your email.

Arclab MailList Controller Newsletter Software, Bulk Email Software and Email Marketing Software
MailList Controller Home Features Download Order and Update Free Email Newsletter Templates Screenshots Version Comparison Updates User Manual Arclab® Software GbR Homepage Products Download Order Support Choose your Language About Arclab	Customer Care and Support Frequently Asked Question Tips and Tricks (Tutorials) Support Form Find us on Facebook Follow us on twitter Limited Warranty Distribution Returns and Refunds Affiliate Program Social Networks:	Version 8.62 (Download) Release 10-OCT-2011 Software for: Windows 2000/XP, Windows Server, Windows Vista, Windows 7 Email Newsletter Software Languages: English, Chinese, Czech, Deutsch, Espaniol, Francais, Italiano, Nederlands, Portugues, Russian, Turkish
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