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Subscriber Database Management - List Automation and Personalization

MailList Controller is a all you need to manage an email mailing list. The member subscription is automated and works without or with little user intervention. The professional version supports 10 lists with max. 10K subscribers and the eXtreme version supports unlimited lists and subscribers.

MailList Controller > Features > Subscriber Database and List Management




  • Manage multiple distribution lists. MailList Controller Professional supports 10 list with max. 10.000 recipients on each list. MailList Controller eXtreme can be used for unlimited lists and recipients. (only hardware limits apply)

  • Add up to 15 custom fields. The fields could be used for personalization or for data-gathering through a webform.

  • Supports Filters and Subsets (Queries) within a list. This unique feature allows to split a member list in different subsets. The included easy to use query maker can be used on managed lists and experts can use a SQL-like where-clause for complex queries on linked lists.

  • Linked list (List linked to an external data source). A linked list does not have the members in an internal database. It gets the members from an external database file, MS Access, MS Excel or ODBC (SQL) source. This allows to connect MailList Controller to an existing user, customer or member database.

  • Single and double opt-in lists. Single Opt-in requires someone to fill out a webform or send a subscription request before he or she is added to the list. Double Opt-in requires two steps before the person is added to the list: the first subscribe request (e.g. filling out a webform) and a confirmation email.

  • Process email subscribe and remove requests. The automated processing of user subscribe/remove requests is email based. This means a user can send a simple message with e.g. Remove to the lists email address. Version 8 contains a new feature called "Subscribe Message Archive", which could be used to store a copy of the incoming subscribe message in .eml (Source) format to proof that the member has subscribed to the list.

  • Process webform subscribe and remove requests. Use a webform, which generates the subscribe/remove message for the user and sends it directly to the list for processing. Integrated HTML Webform Generator for easy webform integration.

  • Use natural commands to subscribe and remove. There are no cryptic codes, the user can reply with "Remove" to get removed from your newsletter service or mailing list.

  • Import from MS Excel, MS Access, Text (csc) or ODBC. MailList Controller can import MS Access, MS Excel and Plain Text (.csv) format files directly - other formats are supported through ODBC (e.g. MS SQL or MySQL).

  • Sort out duplicate email addresses. The internal database uses the email address as primary key, which eliminates duplicate email addresses within a single list automatically.

  • The Global Blacklist allows you to ignore/filter individual emails, domains and substrings when receiving incoming messages (e.g. Subscribe) or during the import.

  • Track Click-through Statistics e.g. using Google Analytics to see the results of your email marketing campaign.


 



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